Overview

Ovation Partners is a investment firm based in Austin, Texas with a focus in private credit and specialty finance assets.

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Solution

Ovation was looking to evolve their brand, visual identity and web presence to help market themselves as a market leader while still reflecting their core values. GreyBox started by updating their existing logo and core color palette. Keeping the overall integrity of their logo, small tweaks were made to the logo’s structure and form, paired together with updated typography, and a more dynamic color palette. These set the tone and style for their presentation decks, marketing materials, stationery, and new website.

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