Our success lies with our unique ability to mesh creative talent with our ability to help solve business problems.

The GreyBox Creative team has built its reputation on delivering high quality, branded solutions in a range of industries and in a variety of formats. GreyBox Creative is a marketing communication agency comprised of a top team formed over two decades and continues to thrive in delivering design, development and strategic marketing solutions. Whether you seek a creative team for a single project or long-term partnership, GreyBox has the talent and experience necessary to elevate your marketing communications through all forms of print and electronic media. Our marketing design team has been serving a wide range of clients, from small businesses, non-profit organizations to Fortune 500 companies, including AOL/Time Warner, Atlantic Records, Chase Bank, NovoNordisk and US News & World Report.

As a top branding agency in New York, GreyBox Creative’s core services begin with corporate brand development, visual identity and management. These are the pillars of our marketing design services and the basis for establishing a successful brand and marketing campaign. Our creative team has branded hundreds of companies in a variety of industries, some of which include: Financial Services, Technology, Real Estate, Health & Wellness and just about everything in between. Each service is developed from our process of planning; implementing and establishing consistent design standards across all touch points. Over the last twenty years we have learned that the secret of our success lies within our unique ability to mesh pure artistic skills with the ability to solve business problems. It is the marriage of these two skills that truly defines the GreyBox advantage.

Our Team

GreyBox Creative is a full service creative agency that is boutique by design, providing boutique size attention. We are a team of extremely passionate, knowledgeable and talented professionals delivering clear, concise corporate communications since 1996.

Vincent Fatato

Founder & President

Founder & President

Vincent Fatato

Vincent is the founder and president of GreyBox Creative. Vincent is in charge of business development and managing the creative, technology and online marketing sides of the business. Prior to GreyBox, Vincent founded Synergy Graphix, Inc. a graphic design business focused on providing branding and marketing materials for many of the top Hedge Fund managers in the United States. He served as the president since its inception in September of 1996 until January 2008, when he sold Synergy to a software company in Canada. Prior to Mr. Fatato's business ventures, he also worked as a digital image specialist at Electronic Color Imaging and co-developed the color-retouching department at Lord & Taylor. Mr. Fatato earned a B.F.A. from (RIT) Rochester Institute of Technology in 1992, majoring in graphic design with a concentration in environmental studies.

Remo Strada

Creative Director

Creative Director

Remo Strada

Remo is the creative director of GreyBox Creative. With over 20 years of design experience in print, brand identity and web media, he is responsible for establishing the creative design direction and development for GreyBox Creative. He helps lead a team of designers and developers on a wide range of project assignments such as brand identities, print collateral and website development. He is passionate about each project and injects something new and original into each assignment in order to create impactful and memorable work. His work has earned recognition for design excellence and has been featured in numerous national and international industry publications. Remo majored in graphic design at (RIT) Rochester Institute of Technology.

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Gaelen Hallenbeck

Director Web Development

Director Web Development

Gaelen Hallenbeck

Gaelen is a Web Development and Security Specialist, and Digital Media Expert that heads up the GreyBox web team. Since 2006, he has helped small and large companies improve and bolster their brand image, brand equity, sales, and website traffic through search engine optimization, online advertisement campaigns, and superior website development. His areas of expertise include, but are not limited to, website security, WordPress development, online advertising, search engine optimization, international business development, and written and oral communications. Over the last 3 years, he has also created and managed our Website Security and Maintenance package that has helped numerous websites remain protected from online threats. Gaelen graduated from Dalhousie University, in Halifax, Nova Scotia, Canada, with a major in business, and a focus on online marketing. He also spent a semester abroad at the prestigious Yonsei University, in Seoul, South Korea.

Jordan Kaplowitz

Digital Marketing Strategist

Digital Marketing Strategist

Jordan Kaplowitz

Jordan is an online marketing strategist with over a decade of experience in marketing for brands in a wide range of verticals. He brings a wealth of knowledge to each and every project we work on. He is responsible for guiding our clients marketing strategies and identifying the appropriate channels and tactics to help them reach their goals. He leads a team of analysts and strategist all whom have a unique perspective to share. Jordan believes in being nimble and making smart marketing decisions “quickly’, based on data and client objectives. He is passionate about growing the companies we work with through digital marketing, and loves to share results with our clients, and create clarity and understanding around every step we take in our campaigns. Jordan earned a degree in business from Florida Atlantic University.

James Heaton

Lead Strategist

Lead Strategist

James Heaton

Strategy is hard choices made on the basis of a clear assessment of reality.

Drawing on 23 years of brand challenges, James has developed an effective brand strategy diagnostic and a tight marketing strategy analysis that brings clarity and insight to strategic decisions for his clients. James walks into each engagement with a set of essential questions that are not always easy to answer. The work is to find and clarify a strategic position that allows each client or product the means to differentiate from their competition and the ability to make and keep a compelling brand promise.

Diane Harrison

Strategist/Writer

Strategist/Writer

Diane Harrison

Diane brings three decades of C-level marketing expertise as a strategist and writer. Her clients include portfolio managers, advisors, service providers and other financial professionals, as well as real estate, technology and healthcare. She creates blogs, articles, investment theses, presentations, web content, portfolio manager outlooks, year-end/quarterly commentary and other marketing collateral for these clients.

Prior industry positions include: managing director of strategic marketing; vice president, brand management; vice president and head of marketing/ corporate communications; manager of marketing; and assistant vice president. She holds a B.A. in English and communications, magna cum laude, from Fairleigh Dickinson University.

Awards &
Recognition

Throughout the years, we have branded hundreds of companies and have designed countless solutions for projects of all shapes and sizes. Our work has earned recognition for design excellence for a range of services and has been featured in numerous national and international industry publications.

Forbes Magazine (2002)
Top 10 Best of the Web

Logo Lounge Vol.2 (2005)
5 Logos Published

Graphis Logo Design 6 (2005)
1 Logo Published

Logo Lounge Vol.3 (2006)
1 Logo Published

Logo Lounge Vol.4 (2007)
2 Logos Published

Graphis Logo Design 7 (2007)
1 Logo Published

Special Events & Logos (2007)
2 Invitation Designs

Letterhead And Logo 10 (2007)
3 Logos Published

Logo Lounge Vol.5 (2008)
3 Logos Published

Graphis 2008 Design Annual (2008)
1 Logo Featured

Neenah Paper’s Paperworks (2009)
Identity System Gold Winner

Letterhead And Logo 11 (2009)
3 Logos Published

Logo Lounge Master Library Volume 1 Initials & Crests Logos (2009)
3 Logos published

Logo Lounge Master Library Volume 3 Animals & Mythology Logos (2010)
3 Logos published

Logolicious (2010)
3 Logos published

The New Big Book of Layouts (2010)
1 Invitation published

Logo Lounge Master Library Volume 2 Shapes & Symbol Logos (2011)
1 Logo published

Expertise.com
Best Web Developers New York City (2020 & 2021)

Clutch.co
Top Branding Agencies New York (2016, 2017, 2018, 2019 & 2020)

2020 GDUSA American Graphic Design Awards
1 Invitation published

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