Our Work

Conifer Financial Services

Conifer, acquired by SS&C in December of 2016, is a respected provider to the financial services industry offering fund administration and back office administrative services to many of the top Hedge Funds, Private Equity firms, Pensions, Endowments and Foundations. It is a combination of their technology and high quality professional talent that make them a leader in their industry.

Overview

Our client Vastardis introduced us to Conifer, shortly after the merger between the two companies took place. We were tasked with creating a cohesive identity for the merging of the two firms Vastardis and now Conifer Financial. In the logo we displayed the Conifer tree in a digital way, playing up the technological aspect of their business while at the same time the overlapping lines represent the multi-layered organization that they are today.
Once we established the core identity items we moved swiftly to redesigning their; pitchbook, MS Word templates, specialty printed items, e-mailers & video announcement creating one cohesive identity package.
To ensure their identity stays consistent we supplied Conifer with a brand manual, so they can refer to when creating any corporate communications documents.