Big Apple Circus
The Big Apple Circus was the backdrop of a holiday event thrown each year by Reservoir Capital that entertained their client’s families, employees’ families and friends. Each year GreyBox Creative conceptually came up with a graphic direction, witty copy and utilized specialty printing, binding and finishing techniques to infuse excitement and enthusiasm into this unique event. This particular event took place in 2005.
The purpose of the invitation was to get the recipients of all ages excited for a spectacular show. We designed a custom die cut containing package, which folded from all sides and held all the show information and event details. Using artwork provided by the Big Apple Circus along with bold and playful “circus themed” typography the invitation’s numerous panels open one by one delivering the message.